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Privacy Policy

1. Introduction

Cracked Pepper (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, store, and disclose information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), as well as applicable global privacy standards where required.
 

By accessing our website, submitting your details, or engaging our services, you agree to the terms of this Privacy Policy.

2. Information We Collect

We may collect the following types of personal information:

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  • Name, email address, phone number, and website address (when you submit forms or book calls).

  • Information about your business, services, or project needs (if voluntarily provided).

  • Technical and usage information, including cookies, IP address, browser type, device information, and pages viewed.

  • Analytics data from Google Analytics and Meta Pixel for marketing and performance tracking.
     

We do not collect or store payment details directly on our website. Payments are processed securely through third-party platforms (e.g., Stripe).

3. How We Use Your Information

We use your information for purposes including:

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  • Providing and improving our services.

  • Responding to enquiries, bookings, and support requests.

  • Sending service updates, newsletters, or marketing communications (where consent has been provided or is legally permitted).

  • Conducting analytics and advertising through platforms such as Google Ads and Meta Ads.

  • Meeting our legal and regulatory obligations.

4. Cookies & Tracking Technologies

Our website uses cookies and tracking technologies, including Google Analytics and Meta Pixel, to:
 

  • Monitor website traffic and performance.

  • Deliver relevant advertising on third-party platforms.

  • Improve user experience.
     

You may control or disable cookies through your browser settings; however, some features of the website may not function properly if cookies are disabled.

5. Sharing of Information

We may disclose personal information to:
 

  • Third-party service providers (e.g., email marketing tools, ad platforms, analytics providers, CRM systems).

  • Global staff and contractors who support the delivery of our services.

  • Regulators, government bodies, or law enforcement agencies, where required by law.
     

We do not sell or rent your personal information to third parties.

6. International Transfers

As a business serving clients globally, we may transfer and store information outside of Australia. Where this occurs, we take reasonable steps to ensure personal information is handled in accordance with applicable privacy laws.

7. Data Security & Retention

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.
 

We retain information only for as long as necessary to fulfil business purposes or to comply with legal and regulatory obligations.

8. Your Rights

Depending on your location, you may have rights under applicable privacy laws, including the right to:
 

  • Access or request correction of your personal information.

  • Withdraw consent to marketing communications.

  • Request deletion of your personal information, subject to legal and contractual restrictions.
     

Requests may be made by contacting us at hello@crackedpepper.co.

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of these external websites.

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